Bestselling author, entrepreneur, and agent of change
Seth Godin at Gel 2006 from Gel Conference on Vimeo.
Why are so many things broken? In this entertaining talk - one of the favorites of Gel 2006 - Seth Godin gives a tour of things poorly designed, the reasons why they are that way, and how to fix them.
See also: Seth's Blog, where Seth writes daily on marketing, business, and other issues
Tim Long — Apr 24, '09 – 1:24 PM
Seth Godin is on fire this week. His blog has a number of thought provoking articles, such as Snarky...
©2002-2009 Good Experience, Inc.
Gel videos are licensed under a Creative Commons Attribution-Noncommercial-Share Alike License.
Intro animation by Sacred Noise and Grow Design Work.
Comments
bryce
Apr 21, 2009 — 07:09 PM
It's interesting how similar the seven ways that things can be broken are to the seven (sometimes eight) types of waste that Lean identifies. Perhaps some of the same techniques could be used to fix these broken things.
Chris Fyvie
Apr 21, 2009 — 09:10 PM
Great vid! Obama should start the KISS foundation. It would offer grants to small business that can provide a plan to fix some of these problems.
Mike Gibbons
Apr 21, 2009 — 10:35 PM
I believe just about 99.9999&% of what this guy @sethgodin says...really and here's why http://budurl.com/SethUnBroken U2?
Lee Jenkinson
Apr 22, 2009 — 02:43 AM
A very smart savvy man, I always enjoy what he has to say about anything. It's too bad that there aren't a lot more like him.
Matt Warren
Apr 22, 2009 — 12:57 PM
This is a fantastic video. I cope with ridiculously broken forms all the time and am bewildered by the thinking that leads to them.
AmÃlcar Tavares
Apr 22, 2009 — 05:58 PM
Seth is the best! Really love the way how he thinks.
Everyday I try to put his words in action, bu t it's been hard.
jk
Apr 23, 2009 — 11:36 AM
@bryce: are you (or they) serious?
I mean lets take the topic transport: crabs are flown from the baltic sea to marocco te be pealed and then back to be served to us... this is (what some people actually believe) the most effective and 'unbroken' way..
darren
Apr 23, 2009 — 06:06 PM
Seth really is inspirational. Making me laugh while teaching me something (that I already know but somehow seem to get distracted from) is a talent. He is soooo not broken.
Ben Kelly
Apr 24, 2009 — 02:40 AM
Absolutely brilliant. Seth also started, or at least posts on this http://www.goodexperience.com/tib/ if you need more.
It's how I get my daily fix.
Ben
Mike Gorski
Apr 30, 2009 — 10:43 AM
I could only make it through 7 minutes of this. Why? Seth is broken. And snarky.
I'll use my other 13 minutes and 13 seconds to actually fix something.
Kneeko
Aug 14, 2009 — 02:14 PM
Wow, this was kind of a disappointment. I didn't realize that Seth cared more about being funny than making valid points. He's obnoxious and most of his examples are not "broken" - or at least not for the reasons he cites. Boo.